Brandstory
Stinaa.J
Founder Stina Andersson realized the need for change after a dinner with her husband, when she couldn't walk home in her heels due to pain. To challenge and redefine an entire shoe industry, she contacted a specialist in the field, orthopedic technician Peter Hedström. With over four decades of experience treating top athletes with feet, knees, hips, and back injuries, he helped shape the fundamental principles of Stinaa.J.
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